It is expected that from the 5th - 8th of novermber 2012, Vietnam Tourism Department in cooperation with the National Airlines - Vietnam Airlines will join the International Tourism Fair 2012 at the World Travel Market center Excel - London (UK) to propagate and promote the beauty of the country, the beauties of the people of Vietnam to international friends. This is one of the promotional activities of Vietnam in 2012.
The booth of Vietnam at the fair is expected to have a total area of ‚Äč‚Äč118m¬≤ to exhibit, introduce some pictures of the scenic celebrities and typical tourist forms of the country such as beach tourism, ecotourism, adventure tourism, cultural tourism, community touris.. In addition, Vietnam booth will have the participation of some local tourism businesses for the showcase of tourism products to UK travelers, while seeking opportunities for business cooperation with the foreign partner.
WTM is one of the travel fair for top international agencies and management companies operating in the field of tourism, travel, held annually in the UK. Reportedly, in 2011, the International Tourism Fair WTM has attracted around 7,600 booths from over 200 countries, arranged on an area of ‚Äč‚Äčabout 42.000m¬≤, of which Vietnam's tourism has almost 30 pavilions at the fair.
International Tourism Fair WTM 2012 is an opportunity for Vietnam's tourism industry continues to promote the brand and attract more international tourists at the same time looking for investment partners as well as international business, contribute to promoting the development of tourism in the country.
Parts of Western Europe - one of the key markets of the tourism industry in Vietnam, the United Kingdom is the No. 2 country in this market in sending visitors to Vietnam. In 2010, the number of unique UK travelers to Vietnam is 139,152 (upto 2.8% of numbers of the international visitors to Vietnam).